Apple is now allowing developers to sell their applications via iAds — Apple’s home-brewed solution to mobile advertising. Essentially, the iAds works as a replacement for the App Store, allowing the consumer to purchase/download an application seen on an iAd directly, without being redirected to the App Store. It’s a simple, yet genius solution.
The process allows for a better experience for end users, but also helps developers massively. Money earned in selling applications can be used toward promoting that very same app via an iAd.
Win-win solution, wouldn’t you say?
via 9to5Mac