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Why is the Alexa ranks of your website or blog imperative?

If you are engrossed in the world of web marketing, you might be aware of what Alexa is and why the rankings displayed by it are important to your e-commerce site. If you still not familiar with the theme, these few facts about Alexa can help you understand why it is important to gain top rankings for your site.

Alexa refers to a global system of ranking websites and pages that can be found over the site This ranking system mostly depends upon the quantity of the user or viewer traffic that has been collected by a particular website for the particular day. The system then updates which sites placed on the top rank thus the site and business owners and facilitators are able to monitor their website info repeatedly.

Alexa Ranking

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Alexa ranking results are chiefly devised with the use of the website’s three month traffic rank trend. This particular style is derived with the help of a set of factors. The major of them are the reach, page views, search percentage and time on site. Reach refers to the proportion of local and foreign online users and web searchers who have viewed the site within the three months. Page views here is the percentage of global page views that the site has collected. Search percentage as the name suggests is the percent of visits to the website derived from the use of Google or Yahoo.

Importance of Alexa

One foremost importance of Alexa is that there is an improvement in client awareness regarding the system. Although your site isn’t projected to generate sales or earn profit and just wishes to have considerable amounts of traffic, you cannot ignore the reality that your visitors are becoming more conscious of the Alexa toolbar. Moreover, the system enables you to adapt a version of the toolbar and allow you to give it as a free downloadable app on your site interface as such you will be able to notch up regular visitor traffic, in addition to earnings from Amazon acquisition.

An added significance is the supplementary publicity gained for your website. This is tremendously essential if you own a commercial website and selling a product or service online. This may illustrate that when somebody visits your website, it is linked to their account or profile in Amazon, which can be accessed when those looking for books discover to observe what reviewers may suggest.

Reliability of the Alexa ranking system

Alexa ranking system

The rank of your website holds a very important position when it comes to recognition and website monetization. Many web businesses make use of Alexa to help while making a planned decision about the monetary potential of a website on the open market. There are a few websites that are known to supply website value assessment, and once more a website’s Alexa rank comes into play while making these estimations. Such businesses actually think the Alexa rank to be a very helpful means in determining the general reputation of a site and consecutively the probable financial practicability of the website.

John is an American freelance UI/UX graphic designer and has been working in this field for 5 years. He also writes for other blogs, His biggest passion is blogging and loves all things design and technology. You can follow him on Twitter


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