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Search engines have two types of listings: those that are paid for, which are usually distinguished as “sponsored links” and those that are organic.

Organic Listings: Organic search engine listings are those that appear down the middle of the page. Search engine optimization services are devoted to optimizing sites to appear in the organic listings space.

Spider-driven search engines such …

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Definitions to the terms used to describe actions and event in the world of Search Engine Marketing.

Narrowcasting
Creating a program aimed at a small and specific niche or group of people.

Natural Listing
A listing that appears below the sponsored ads, also known as Organic Listings.

Navigational Query
A query that normally has only one satisfactory result.

NDA (Non-Disclosure

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At midnight, Facebook will give users the chance to claim a cleaner URL for their pages. What was once a messy string of numbers and letters could simply be changed to facebook.com/YourNameHere, for example. The move may make it easier to find other people and companies, but did the social networking site give businesses enough time to gear up? Is

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